Behavioral research on personal selling : a review of some recent studies of interaction and influence processes in sales situations
- フォーマット:
- 図書
- 責任表示:
- by Harry L. Davis & Alvin J. Silk
- 言語:
- 英語
- 出版情報:
- [Cambridge, Mass. : Marketing Science Institute], 1971
- 形態:
- 38 p. ; 28 cm
- 著者名:
- シリーズ名:
- Report / Marketing Science Institute ; no. 71-105 <BA07416951>
- 書誌ID:
- BA20417846
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