Marketing behavior and executive action
- フォーマット:
- 図書
- 責任表示:
- Wroe Alderson
- 言語:
- 英語
- 出版情報:
- New York : Arno Press, 1978, c1957
- 形態:
- viii, 487 p. ; 24 cm
- 著者名:
- Alderson, Wroe <DA03101842>
- シリーズ名:
- A Century of marketing <BA03523756>
- 書誌ID:
- BA13565898
- ISBN:
- 9780405111624 [0405111622]
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