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Sales management : new developments from behavioral and decision model research : proceedings of workshop

フォーマット:
図書
責任表示:
cosponsored by American Marketing Association and Marketing Science Institute ; edited by Richard P. Bagozzi
言語:
英語
出版情報:
Cambridge, Mass. (14 Story St., Cambridge 02138) : MSI, 1979
形態:
viii, 388 p. : ill. ; 28 cm
著者名:
シリーズ名:
Report / Marketing Science Institute ; no. 79-107 <BA07416951>
書誌ID:
BA07531472
子書誌情報
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Bagozzi, Richard P.

American Marketing Association

Schultz, Randall L., Zoltners, Andris A.

North Holland

Lehman, Richard S.

Wadsworth Pub. Co.

Ehrenberg, A. S. C., Goodhardt, G. J.

Marketing Science Inst.

Gordon, Lawrence P., Miller, Danny, Mintzberg, Henry, National Association of Accountants, Society of Industrial &hellip;

National Association of Accountants, Society of Industrial Accountants

Hazelkorn, Ellen, Organisation for Economic Co-operation and Development

Organisation for Economic Co-operation and Development

United States. Dept. of Energy, OECD Nuclear Energy Agency, Organisation for Economic Co-operation and Development, NEA &hellip;

Nuclear Energy Agency, Organisation for Economic Co-operation and Development

Hay, Richard C.

T.M.C. Press

American Institute for Decision Sciences, Decision Sciences Institute

Decision Sciences Institute [etc.]

Krasner, Leonard, 1924-, Bandura, Albert, 1925-, Ullmann, Leonard P., 1930-

Holt, Rinehart and Winston

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South-Western College Pub.