1.

図書
図書
1. Consumer satisfaction and dissatisfaction : oprspectives and overview
Hunt, H. Keith
出版情報: Cambridge : Marketing Science Institute, 1977
シリーズ名: Report / Marketing Science Institute ; no. 77-112
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2.

図書
図書
2. Conceptualization and measurement of consumer satisfaction and dissatisfaction : proceedings of Conference conducted by Marketing Science Institute
edited by H. Keith Hunt
出版情報: Cambridge, Mass. : Marketing Science Institute, 1977
シリーズ名: Report ; no. 77-103
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